MICHELIN to play pioneering role in new FIA Formula E Championship

MICHELIN Philippines Chief Representative Michael Nunag announced today that MICHELIN is the new FIA Formula E Championship’s official tyre partner from 2013 to 2015. 

Following the selection process by the FIA (Federation International de l’Automobile), the French brand’s bid was chosen by the motorsport’s governing body for its savoir-faire in three different areas: its technical expertise, marketing plan and involvement in mobility promotion programs.

Malaysia’ Formula 1 Circuit Comes Alive with MICHELIN Pilot Experience

Philippine motoring experts will get the chance to try out Malaysia’s world renowned Formula 1 circuit in Sepang as it hosts more than 500 Michelin customers, journalists and social media commentators from 18 countries who will enjoy the rare opportunity of the Michelin Pilot Experience (MPE).

The Michelin Pilot Sport Experience is an 18-day event that starts August 7 and ends _____ that will make participants experience piloting some of the most competitive circuit racing vehicles in the motor sports arena such as Formula Michelin, Porsche, Renault Clio, Citroen C2 Rally cars. They will also get to drive go-karts and ride a Formula 2 seater piloted by professional racers, complete with total G-Force experience.