When it comes to Philippine style, no
other retail brand has enough rightful claim of being the pioneer than
Collezione. Since 1972, the heritage brand has provided Filipinos with
outstanding and durable shirts, matching (at times surpassing) the quality and
designs of its higher-end foreign counterparts. Today, Collezione C2 celebrates
its 40th year by presenting a striking new collection heralded by bold
statements and even bolder representation.
“Collezione C2 will continue to innovate and find creative
ways to promote Genuine Filipino Artistry by generating unique, exceptional and
relevant designs that showcase and celebrate what’s best about the Filipinos of
today,” says Mr. Joey Qua, President of
Collezione C2.
Childhood memories and local scenes
give the new collection of Collezione C2 a sense of nostalgia mixed with a
modern aura that’s perfect for the season. Drawing inspiration from seemingly
mundane, everyday sights like Maya birds, Gumamela and the Carabao, the brand’s
newest designers come up with pieces that usher in a striking fashion
collection for Filipinos. Collezione C2’s Menswear Creative
Director Noel Crisostomo and Collezione C2’s Womenswear Creative Director Stef
Sarmiento-Valdez gives a new spark to our local fashion scene by incorporating
digital prints
that highlight the most remarkable sights and experiences in the Philippines
which are found juxtaposed in razor-sharp dresses and separates. To bring in
color to the designs, Philippine festivals such as Ati-atihan and Maskara along
with the stunning Makati skyline and the ever-present Jeepney were proponents
in creating a vivid contrast to the new Collezione C2 shape of fashion
modernity.
Yet the most remarkable
highlight of Collezione C2’s most recent collection is the revival of its
unwavering legacy. “Since we are celebrating the 40th
year of Collezione, we want to highlight the key logo, the brand's original
emblem,” explains Noel Crisostomo, inspired by many childhood recollections for
the brand’s iconic trademark. “I wore Collezione when I was a toddler, and I
still vividly remember the key logo on my chest,” adds Stef Sarmiento-Valdez,
putting the remarkable insignia on everything from piqued shirts to desirous
evening accessories.
This perfect setting is where the
Philippines’ most iconic retail brand and the Filipino’s best-loved leading man
have crossed, which in turn has signaled a new fashion direction that is
cutting edge, collectable, and yet timeless.
Jericho Rosales |
With a face that has captured the
hearts of Filipinos, Jericho Rosales’ endearing passion and confidence is a
fixture in several Asian television shows. An enduring actor, a sportsman, an
adventurer, a philanthropist, and an acclaimed singer-songwriter—through the
years, he remains a constant reminder that excellence can be achieved with a
balance of goodwill and success as long as one is anchored with a strong sense
of faith and is done with a spirit of fashion, art and nationalism.
These for sure are bolder
times for Collezione, reaching an age when life actually begins at 40. Armed
with a new collection that upholds the country’s dynamic move forward, and a
new face that reminds everyone of the enduring values that Filipinos hold true,
just like its inception 40 years ago, Collezione still holds the key to
Philippine fashion greatness.
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